I was recently contacted by a brand called JORD who are a US based brand that make watches out of wood. I thought this was a really unique idea and much more eco-friendly than plastic and leather watches so I chose a watch I liked and it came within just a few days – speedy!
JORD; Swedish for earth, land and soil. The company wanted to create timepieces that were sustainable, efficient and simple using wood as the main feature.
When it arrived, it was presented in a wooden box with the brand logo on the side and top, and as I slid off the lid, inside revealed a gorgeous wooden watch. I chose the Fieldcrest Watch* in the shade Maple which is a pale wooden colour with silver and white detailing on face.
The watch is so light as it’s all wooden so you can barely tell you have it on. I’ve been wearing the watch every day since I received it and I have received so many compliments on it! Everyone has mentioned how unusual it is as they’d not seen a completely wooden watch before! I absolutely love it.